Job Advertisements in Leading Czech Economic and Financial Newspapers and Magazines
Show simple item record
dc.contributor.advisor |
Drábková, Lenka
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dc.contributor.author |
Heider, Artur
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dc.date.accessioned |
2010-07-16T12:46:50Z |
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dc.date.available |
2010-07-16T12:46:50Z |
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dc.date.issued |
2008-05-30 |
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dc.identifier |
Elektronický archiv Knihovny UTB |
cs |
dc.identifier.uri |
http://hdl.handle.net/10563/5535
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dc.description.abstract |
Tato práce zkoumá problematiku anglicky psané inzerce pracovních mist v českých novinách a magazínech. V teoretické části se pojednává o prostředcích používaných v inzerci a o typických znacích pro inzerci pracovních mist. Praktická část zkoumá tyto prostředky a znaky. |
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dc.format |
41 s., 5 s. obr. příloh |
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dc.format.extent |
989842 bytes |
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dc.format.mimetype |
application/pdf |
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dc.language.iso |
en |
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dc.publisher |
Univerzita Tomáše Bati ve Zlíně |
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dc.rights |
Pouze v rámci univerzity |
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dc.subject |
inzerce pracovních mist
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cs |
dc.subject |
noviny
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dc.subject |
magazíny
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dc.subject |
reklama
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cs |
dc.subject |
logo
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dc.subject |
slogan
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cs |
dc.subject |
job advertising
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en |
dc.subject |
newspapers
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en |
dc.subject |
magazines
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en |
dc.subject |
advertising
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en |
dc.subject |
logo
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en |
dc.subject |
slogan
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en |
dc.title |
Job Advertisements in Leading Czech Economic and Financial Newspapers and Magazines |
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dc.title.alternative |
Job Advertisements in Leading Czech Economic and Financial Newspapers and Magazines |
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dc.type |
bakalářská práce |
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dc.contributor.referee |
Vabroušková, Věra |
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dc.date.accepted |
2008-06-17 |
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dc.description.abstract-translated |
The present thesis deals with the English job advertisements in the Czech newspapers and magazines. The theoretical part comprises the features used in job advertising and the common characteristics of the job advertisements. The practical part investigates these features characteristics. |
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dc.description.department |
Ústav jazyků |
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dc.description.result |
obhájeno |
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dc.parent.uri |
http://hdl.handle.net/10563/99
|
cs |
dc.parent.uri |
http://hdl.handle.net/10563/220
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dc.thesis.degree-discipline |
Anglický jazyk pro manažerskou praxi |
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dc.thesis.degree-discipline |
English for Business Administration |
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dc.thesis.degree-grantor |
Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií |
cs |
dc.thesis.degree-grantor |
Tomas Bata University in Zlín. Faculty of Humanities |
en |
dc.thesis.degree-name |
Bc. |
cs |
dc.thesis.degree-program |
Filologie |
cs |
dc.thesis.degree-program |
Philology |
en |
dc.identifier.stag |
8480
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dc.date.assigned |
2008-01-29 |
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utb.result.grade |
A |
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local.subject |
tištěná inzerce
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cs |
local.subject |
nábor pracovníků
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cs |
local.subject |
slogany
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cs |
local.subject |
angličtina
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cs |
local.subject |
printed advertisements
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en |
local.subject |
recruitment
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en |
local.subject |
slogans
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en |
local.subject |
English language
|
en |
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