A Business Plan for a Blog

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A Business Plan for a Blog

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dc.contributor.advisor Papadaki, Šárka
dc.contributor.author Polakovičová, Nikol
dc.date.accessioned 2019-07-04T09:11:10Z
dc.date.available 2019-07-04T09:11:10Z
dc.date.issued 2018-11-09
dc.identifier Elektronický archiv Knihovny UTB
dc.identifier.uri http://hdl.handle.net/10563/45030
dc.description.abstract This bachelor thesis summaries theoretical information about business plan and online blogging. In the analytical part, it presents developed business plan for an online blog. Its main goal is to find out if blogging can be considered as a source of income. It summaries information on how to create a blog and what needs to be done to create traffic on a blog. Also, it explains how an influencer can use different kind of approaches to generate an income and presents a financial plan to support that blogging can be considered as secondary income.
dc.format 62 s. (62 113)
dc.language.iso en
dc.publisher Univerzita Tomáše Bati ve Zlíně
dc.rights Bez omezení
dc.subject blog cs
dc.subject social media cs
dc.subject business plan cs
dc.subject online marketing cs
dc.subject affiliate program cs
dc.subject blog en
dc.subject social media en
dc.subject business plan en
dc.subject online marketing en
dc.subject affiliate program en
dc.title A Business Plan for a Blog
dc.title.alternative A Business Plan for a Blog
dc.type bakalářská práce cs
dc.contributor.referee Juřičková, Eva
dc.date.accepted 2019-06-12
dc.description.abstract-translated This bachelor thesis summaries theoretical information about business plan and online blogging. In the analytical part, it presents developed business plan for an online blog. Its main goal is to find out if blogging can be considered as a source of income. It summaries information on how to create a blog and what needs to be done to create traffic on a blog. Also, it explains how an influencer can use different kind of approaches to generate an income and presents a financial plan to support that blogging can be considered as secondary income.
dc.description.department Ústav moderních jazyků a literatur
dc.thesis.degree-discipline Anglický jazyk pro manažerskou praxi cs
dc.thesis.degree-discipline English for Business Administration en
dc.thesis.degree-grantor Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií cs
dc.thesis.degree-grantor Tomas Bata University in Zlín. Faculty of Humanities en
dc.thesis.degree-name Bc.
dc.thesis.degree-program Filologie cs
dc.thesis.degree-program Philology en
dc.identifier.stag 52482
utb.result.grade B
dc.date.submitted 2019-04-29
local.subject podnikatelské projekty cs
local.subject elektronické podnikání cs
local.subject electronic business en


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