| dc.contributor.advisor |
Baštincová, Anna
|
|
| dc.contributor.author |
Mojtová, Andrea
|
|
| dc.date.accessioned |
2010-07-13T11:26:48Z |
|
| dc.date.available |
2012-02-17T13:49:23Z |
|
| dc.date.issued |
2006-05-12 |
|
| dc.identifier |
Elektronický archiv Knihovny UTB |
cs |
| dc.identifier.uri |
http://hdl.handle.net/10563/310
|
|
| dc.description.abstract |
Cieľom diplomovej práce bolo poukázať na controlling ako nástroj riadenia podniku, na prínosy riadenia metódou Balanced Scorecard, možný postup implementácie a prezentácia BSC v konkrétnom podniku. Obsahom prvej časti bolo vymedzenie teoretických východísk controllingu, jeho funkcií a očakávaných zmien, prínosy metódy BSC a postup jej implementácie. Druhá časť obsahuje analýzu spoločnosti Slovnaft, a.s., v ktorej bola aplikovaná BSC ako aj problémy spojené s budovaním BSC v uvedenom podniku. |
cs |
| dc.format |
75 s., 10 s. obr. príloh |
cs |
| dc.format.extent |
1243161 bytes |
cs |
| dc.format.mimetype |
application/pdf |
cs |
| dc.language.iso |
cs |
|
| dc.publisher |
Univerzita Tomáše Bati ve Zlíně |
|
| dc.rights |
Práce bude přístupná pouze v rámci univerzity od 12.05.2011 |
|
| dc.subject |
controlling
|
cs |
| dc.subject |
reporting
|
cs |
| dc.subject |
Balanced Scorecard
|
cs |
| dc.subject |
BSC
|
cs |
| dc.subject |
kľúčové ukazovatele výkonnosti
|
cs |
| dc.subject |
controlling pracovného kapitálu
|
cs |
| dc.subject |
controlling
|
en |
| dc.subject |
reporting
|
en |
| dc.subject |
Balanced Scorecard
|
en |
| dc.subject |
BSC
|
en |
| dc.subject |
key coefficients of efficiency
|
en |
| dc.subject |
controlling of productive capital
|
en |
| dc.title |
Controlling a jeho místo při řízení podniku |
cs |
| dc.title.alternative |
Controlling and itś place at management of concern |
en |
| dc.type |
diplomová práce |
cs |
| dc.contributor.referee |
Zeman, Vlastimil |
|
| dc.date.accepted |
2006-06-06 |
|
| dc.description.abstract-translated |
The aim of my diploma work is to point controlling as an instrument for business management, an asset of controlling with the BSC method, to propose possible procedures of implementation and presentation of BSC in the particular concern. The content of the first part has specified a theoretical background of controlling, his functions and estimated changes, the BSC method contributions, and procedures of implementation. The second part offers analysis of concern Slovnaft a.s. where the BSC method was applied and possible problems linked with the implementing BSC in this particular concern are point out. |
en |
| dc.description.department |
Ústav managementu |
cs |
| dc.description.result |
obhájeno |
cs |
| dc.parent.uri |
http://hdl.handle.net/10563/174
|
cs |
| dc.parent.uri |
http://hdl.handle.net/10563/220
|
cs |
| dc.rights.auth |
IP |
cs |
| dc.thesis.degree-discipline |
Management a marketing |
cs |
| dc.thesis.degree-discipline |
Management and Marketing |
en |
| dc.thesis.degree-grantor |
Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky |
cs |
| dc.thesis.degree-grantor |
Tomas Bata University in Zlín. Faculty of Management and Economics |
en |
| dc.thesis.degree-name |
Ing. |
cs |
| dc.thesis.degree-program |
Ekonomika a management |
cs |
| dc.thesis.degree-program |
Economics and management |
en |
| dc.identifier.stag |
3936
|
|
| dc.date.assigned |
2006-03-06 |
|
| utb.result.grade |
C |
|
